Yemi Alade fronts a fierce ad campaign for Africa Fashion Week Nigeria and London 2016 as the face for this year’s edition.
The singer who was unveiled at press conference recently after a long tease pulled her best ‘Africa’ themed looks for the fierce campaign. Wearing her hair wild in detailed natural looking style, the singer showed off different African inspired styles for the campaign officially kicking off one of the most anticipated fashion event of the season.
Known to the world as Mama Africa, the incredible and talented singer known to us as Yemi Alade, is the 2016 AFWN & AFWL brand ambassador.
Revealing the reason for choosing the singer as ambassador for 2016, Ronke Ademiluyi, founder of AFWN “This year, we chose someone who embodies the true African woman. A strong, intellectual and musically inclined woman; her music reflects what’s good, what’s great and what’s best about the motherland. We couldn’t have chosen anyone more suitable to be our brand ambassador“.
“I want to start by saying thank you to AFWL for taking the time to select me as their brand ambassador. Words are not enough, but the idea is to portray AFRICA in positive light to give us all HOPE AND FAITH in this GREAT CONTINENT.
“GOD BLESS NIGERIA. GOD BLESS AFRICA. GOD BLESS US ALL, Yemi Alade revealed about the announcement.